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What You Need To Know About Social Media Marketing

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Companies that currently rely heavily on Social Media for Branding, Engagement, & Advertising:

Social Media Marketing

What You Need To Know About Social Media Marketing

Social Media sites allow for global communication that is innovative, fun, and instant. If you want to take advantage of this global marketplace, and use it to increase business, then you need an effective marketing campaign. In this article we will discuss some of the do’s and don’ts of Social Media Marketing.

Keep in mind that Facebook fan pages are for businesses and personal pages are for individuals. If you mix up the two then you are putting yourself at risk of being deleted. While it is a good idea to be a bit personal on your fan page it is important to separate the two.

Keeping track of comments, reviews, and blogs related to your business is an important part of Social Media Marketing. There are many tools that you can take advantage of to alert you when new content about your business is posted. Keeping track of what others, particularly past customers, are saying about you is a great way to identify areas where your business could use improvement. It is also a good way to see which parts of your business have been effective.

Try adding pictures to your social media site. People get a better understanding of a product when they can literally see it. And, when people understand your product, they are more likely to purchase it. You do not need to have too many pictures, just a few should do the job.

Monitor your competitors on social media sites. Spend a little time looking at what your top five competitors are doing out there in the social media world. Look at which social sites they are most active on, what kind of content they are publish, how many fans they have and how they promote their site and what they have to offer.

Social Media Marketing Tips

If your blog has grown popular, put up some stats showing your visitors how many others follow your content. Demonstrating your growth through showing the number of Facebook “likes” you’ve received, Twitter followers you’ve accumulated or any awards your site or blog has received is a great way to prove your “social worth.”

During the holiday season, present your products as gifts. This might not be a good approach for your website, but it is relevant on social networks. Post updates about your products as Christmas presents and wait for your readers to accept this as a possibility rather than pushing this idea on your website.

Provide unique content by setting your landing page up as a reveal tab in Facebook. You can include content that is a special video your followers may find interesting, or you can do something like provide a special coupon or voucher that is redeemable on your website. Unique and engaging content keeps followers interested in what you post, and it keeps them coming back to both your Facebook page and your website.

The world of social media has increased global marketing opportunities for many businesses. In this article, we have discussed some effective business marketing strategies, and some things to avoid too, when considering a social media campaign. Use these Social Media Marketing tips wisely and your business will soon see the benefits.

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Social Media Marketing

How to Grow Your Twitter Following

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How to Grow Your Twitter

Learn How to Grow Your Twitter Following. Different social media have different uses, strengths, and advantages. Twitter can classified as a ‘real time social networking’ site, a place for sharing information as it happens instantly and is used by others for connecting with friends and family, and customers, in real time, and can make you business lasting friendships and contacts.

Learning how to use twitter in this fun info graphic that can be a bit intimidating for the beginner, but don’t be put off – with a little effort and a lot of innate feeling your way through, being able to use Twitter well can make you ‘digitally’ famous!

Here are some Tips on How To Grow Your Twitter


Try to use just one tweet to get your point across. If it carries on to another tweet it should be shortened.

URL shorteners are sites you’ll learn to love as a tweeter: it shortens your long URLs into things that will easily fit into the 140 character limit.

If you’re looking for big follower totals, find a niche for your Twitter account. Tweet about politics, or hockey, or fashion, whatever interests you.

Look on websites you frequent for Twitter accounts; this can help you populate your Twitter-verse with people whose opinions and insights interest you the most.

Particularly excessive tweeting (100+ tweets in an hour or 1000+ tweets in a day) can send you temporarily to “Twitter jail” for a couple of hours. While in the proverbial “jail”, you can access your profile but cannot tweet.

Some social networkers use social media to exchange exciting ideas in any area from tech to finance to cooking. Others blog on emotional content such as dating and relationships. Decide what information you are comfortable with presenting online.

This is How To Grow Your Twitter!

Don’t Be Left Behind, Learn How to Grow Your Twitter