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Why Is Search Engine Optimization Essential To Online Success?

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Importance of SEO

The internet provides users with a fast and convenient way to look up information and to make purchases. However, there is an unbelievable amount of competition out there and you have to be able to reach the consumers. Almost everyone uses a search engine to type in keywords or phrases to find what they are looking for. However, You may have found that there are pages and pages of hits.

The majority of online users won’t venture beyond the first or second page of hits in order to find what they are looking for. Instead they will do a new search with modified keywords. Therefore it is essential that you continually work to get your website recognized among the top listings on the major search engines.

The only way you can do so is through the process of search engine optimization, commonly referred to as SEO. This can be a very tricky area for many business owners and almost completely overwhelming if you don’t take your time to follow the entire process. All of the elements of it have to be in place for SEO efforts to be successful.

You have to carefully balance providing what the robots for the search engines want while maintaining information that your consumers will find interesting as well as understandable. There is a great deal of research that has to be done in order for SEO to be effective. You need to find out what the most common keywords and phrases are for your product or service so that you can add them to the materials on your website.

It is important to understand that your SEO efforts will never be completed. They will always be a work in progress due to the constant shifts in the consumer market. By adding fresh materials to your web pages the robots for them will continue to categorize your information.

The various search engines make money off the advertising that is on their pages so they have to be able to offer the newest and most relevant information for consumers. Otherwise they risk losing the consumers to other search engine sites. Therefore they are careful not to index duplicate information. This way you won’t type in a keyword and get 20 hits all with the same or too similar of information to meet your needs.

Almost half of the new online businesses fail because they aren’t engaging in such practices and therefore they can’t reach their target market. Before you launch your website or start advertising your products you need to have effective SEO strategies in place. There are several to choose from so look for those that will work well for your type of business as well as the budget you have available.

If you aren’t comfortable with doing SEO for your business you need to find someone reliable to do it for you. There are plenty of freelancers and professional businesses out there that specialize in SEO or we here at GetPopularFast could have one of our trained SEO and Marketing Specialists help devise a effective SEO Campaign for you.

We also offer full website audits and SEO Reports to deeply analyze your website. SEO is hard work and a long term development process; lastly, don’t fool yourself into thinking you can have a successful online business without making SEO a TOP priority for your website.

Good Luck — Bonne Chance!

Sincerely,
Mr. GetPopularFast

10 Things You Can Do To Improve Your Search Ranking

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Blog Comments
You know all that extra time you have to work on Search Engine Optimization? [A little sarcasm there] Actually, I tried to put together a list of quick things you can do that will help you move a little higher in your Google or Yahoo results.

1. Get listed in more search engines. There are tons of them out there. There are also many free services that will help you get listed. Or just set aside some time to get it done yourself. Here is a free search engine submission site that will let you cycle through the top 100 search engines and get your site submitted.

2. Get listed in more directories. Again, there are a lot of them out there. Look for higher pagerank directories. ImprovingRank has some listed by pagerank. Look on the left side of the homepage.

3. Clean up your html and check your links. You want the bots to have smooth sailing through your site. Use the tools on W3c.org and have a real person check them over too.

4. Get a few more links to your site. Make them relevant and at least the same pagerank as you.

5. Make your page file names descriptive and keyword rich. Naming your page new_page_1.html is wasting an opportunity to do some SEO. Use names that describe the content and keep the keywords flowing.

6. Check your Title tags. You can use 90 – 100 characters in the title, so add some keywords. We know Google looks at them, and so do many more search engines.

7. Check your ALT tags. Search bots can’t see pictures. Make sure you have ALT tags on all of your pictures, and make sure they are descriptive and keyword rich.

8. Rewrite your URL (anchor) tags. Good anchor tags (the text between the http: and /a tags) reinforce the message and key words of your site.

9. Go post in a few forums and put your website in your signature. Forums are a great place to put one way links. And you can help somebody out at the same time.

10. Put together a text based sitemap and put it on your site. There’s a lot of navigation that spiders can’t understand, such as flash, forms, java and javascript. Putting together a text-based sitemap gives the bots a way to navigate around the site.

15 minutes every couple of days will make a huge difference in getting your rank higher.

Behind The Facebook Like Button [Infographic]

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This infographic takes you behind the Facebook likes button, and shows you just how huge and popular it really is, with 125 million website widget installs.

facebook infographics

The Underlying Benefits Of Long Tail SEO

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Long tail SEO (Search Engine Optimization) is far less known than traditional SEO and it is extremely effective for building your organic traffic. The research HitTail agrees with proves that long tail keywords tend to be a little easier to capture and rank in search engines. They also bring in more traffic, higher visitor conversions, and more customers for your business.

social media infographics

What You Need To Know About Social Media Marketing

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What You Need To Know About Social Media Marketing

Social media sites allow for global communication that is innovative, fun, and instant. If you want to take advantage of this global marketplace, and use it to increase business, then you need an effective marketing campaign. In this article we will discuss some of the do’s and don’ts of social media marketing.

Keep in mind that Facebook fan pages are for businesses and personal pages are for individuals. If you mix up the two then you are putting yourself at risk of being deleted. While it is a good idea to be a bit personal on your fan page it is important to separate the two.

Keeping track of comments, reviews, and blogs related to your business is an important part of social media marketing. There are many tools that you can take advantage of to alert you when new content about your business is posted. Keeping track of what others, particularly past customers, are saying about you is a great way to identify areas where your business could use improvement. It is also a good way to see which parts of your business have been effective.

Try adding pictures to your social media site. People get a better understanding of a product when they can literally see it. And, when people understand your product, they are more likely to purchase it. You do not need to have too many pictures, just a few should do the job.

Monitor your competitors on social media sites. Spend a little time looking at what your top five competitors are doing out there in the social media world. Look at which social sites they are most active on, what kind of content they are publish, how many fans they have and how they promote their site and what they have to offer.

If your blog has grown popular, put up some stats showing your visitors how many others follow your content. Demonstrating your growth through showing the number of Facebook “likes” you’ve received, Twitter followers you’ve accumulated or any awards your site or blog has received is a great way to prove your “social worth.”

During the holiday season, present your products as gifts. This might not be a good approach for your website, but it is relevant on social networks. Post updates about your products as Christmas presents and wait for your readers to accept this as a possibility rather than pushing this idea on your website.

Provide unique content by setting your landing page up as a reveal tab in Facebook. You can include content that is a special video your followers may find interesting, or you can do something like provide a special coupon or voucher that is redeemable on your website. Unique and engaging content keeps followers interested in what you post, and it keeps them coming back to both your Facebook page and your website.

The world of social media has increased global marketing opportunities for many businesses. In this article, we have discussed some effective business marketing strategies, and some things to avoid too, when considering a social media campaign. Use these tips wisely and your business will soon see the benefits.

Keyword Selection For SEO

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One of the main components that helps determine the success, or failure, of your search engine optimization (SEO) campaign is your keyword selection. Although this may not appear much, choosing the right keyword to use for your website is one of the more grueling parts of the entire SEO process, especially if you aim to find one that will be most effective for your site’s search engine optimization.

When using keywords for SEO, you just need to follow a few simple steps in order to properly find the right keyword that will do the job. There are also a couple of things that you need to look out for in order to avoid any problems when trying to optimize your web page.

Make a list

The first thing that you should do if you want to be able to use keywords effectively is to start out by making a list of “key” keywords or phrases that are relevant to the content of your site, and by doing this, it can actually lead you to create or discover more keywords or phrases that may blossom from the original one that you have chosen.

Select key phrases or words

Once you’ve made a list, try to select ones that contain a “key” keyword or phrase that can help you identify your site’s content. Let’s say your site’s content is all about cars, using cars as a keyword won’t put you high up in the page ranking of search engines, especially since a lot of sites or pages have that as a keyword. Try to avoid using words or phrases that are too general, as this will not help improve your page ranking. By adding other key terms to your chosen keyword, such as “second-hand cars”, or “second-hand sports cars” will actually help improve your chances of going up higher in the page rankings. Just make sure that these are relevant to your site’s content.

Check your competition

It also helps if you took the time to search for keywords or phrases that your competition are using so that you can narrow down which ones to use, and which ones to avoid. There is no sense in using a type of keyword or phrase, such as “cars”, which a lot or most of your competition are using as well, and if their site’s are ranked high up in the search engine’s index, then you might have a difficult time going up against that.

Use your location

You can also improve your chances of getting a much better page ranking result if you incorporate your location to the keyword or phrase that you are trying to use. Let’s say your business is located somewhere in Minnesota, by simply adding the word “Minnesota” to your keyword selection (“Minnesota second-hand sports cars”), you can fair better in your page ranking. However, this type of method usually entails that people are planning on seeing you in person when they do searches like this, so make sure that you only utilize this technique if you are open to the idea of them visiting you in person.

Use your niche

Always try to choose the keyword that you specialize in, or at least the one that offers you with the most profit. Keep in mind that you want to offer the keyword that best describes your business, but if the search volume of users is leaning towards one that isn’t your main product, then you can actually opt to use that keyword instead, just as long as that keyword is still related or relevant to your site’s content.

What You Need To Know About Social Media Marketing

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Companies that currently rely heavily on Social Media for Branding, Engagement, & Advertising:

Social Media Marketing

What You Need To Know About Social Media Marketing

Social Media sites allow for global communication that is innovative, fun, and instant. If you want to take advantage of this global marketplace, and use it to increase business, then you need an effective marketing campaign. In this article we will discuss some of the do’s and don’ts of Social Media Marketing.

Keep in mind that Facebook fan pages are for businesses and personal pages are for individuals. If you mix up the two then you are putting yourself at risk of being deleted. While it is a good idea to be a bit personal on your fan page it is important to separate the two.

Keeping track of comments, reviews, and blogs related to your business is an important part of Social Media Marketing. There are many tools that you can take advantage of to alert you when new content about your business is posted. Keeping track of what others, particularly past customers, are saying about you is a great way to identify areas where your business could use improvement. It is also a good way to see which parts of your business have been effective.

Try adding pictures to your social media site. People get a better understanding of a product when they can literally see it. And, when people understand your product, they are more likely to purchase it. You do not need to have too many pictures, just a few should do the job.

Monitor your competitors on social media sites. Spend a little time looking at what your top five competitors are doing out there in the social media world. Look at which social sites they are most active on, what kind of content they are publish, how many fans they have and how they promote their site and what they have to offer.

Social Media Marketing Tips

If your blog has grown popular, put up some stats showing your visitors how many others follow your content. Demonstrating your growth through showing the number of Facebook “likes” you’ve received, Twitter followers you’ve accumulated or any awards your site or blog has received is a great way to prove your “social worth.”

During the holiday season, present your products as gifts. This might not be a good approach for your website, but it is relevant on social networks. Post updates about your products as Christmas presents and wait for your readers to accept this as a possibility rather than pushing this idea on your website.

Provide unique content by setting your landing page up as a reveal tab in Facebook. You can include content that is a special video your followers may find interesting, or you can do something like provide a special coupon or voucher that is redeemable on your website. Unique and engaging content keeps followers interested in what you post, and it keeps them coming back to both your Facebook page and your website.

The world of social media has increased global marketing opportunities for many businesses. In this article, we have discussed some effective business marketing strategies, and some things to avoid too, when considering a social media campaign. Use these Social Media Marketing tips wisely and your business will soon see the benefits.

Hope you enjoyed our Social Media Marketing Tips! Read more on…

Social Media Marketing

How to Stir Success On The World Wide Web

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When all is said and done, the only way that an Internet based business is going to thrive (even survive, in point of fact), is through ever increasing traffic to a particular Internet based venue. Traffic to a website is the key to the success of Internet business. One of the most effective methods of increasing traffic to a business website is through search engine optimization or SEO.

Success On The World Wide Web

In this day and age, a great many people continue to find out information about businesses that are operating on the Internet and World Wide Web through search engine searches. Additionally, for the most part, people tend to visit only those websites that are generated after a search engine search that are listed towards the top of the search results. Therefore, if you want to have people visit your site after a search engine search, you will want to work to endeavor that your business website is ranked high on the search engine result listing.

Through search engine optimization, or SEO, an Internet based business can accomplish the goal of having a link to that business enterprise listed higher up on a search engine search result list.

Increase your Success On The World Wide Web

In this day and age, there are professionals that specialize in SEO. As a result, if you are new to the Internet, if you are new to the world of Internet business, you will want to consider the hiring of a professional. While SEO truly is something that a business owner of operator can master in the long run, if you are new to the Net and really are intent on getting your business up and running, you will want to take the time to consider engaging the services of a SEO professionals. You can avoid the trials and travails of the learning curve — and get your Internet based business up and running (fast) in a shorter period of time by engaging the services of a qualified SEO professional.

In conclusion you also need to keep in mind that SEO optimization is only one of the Internet marketing tools that you should use to promote and expand your Net based business enterprise. SEO alone and without other marketing techniques will not be enough to ensure business vitality and success in the long run. The Internet is very competitive and you will want to include SEO optimization as one of the marketing tools that you rely upon to promote your business enterprise.

Topic: Success On The World Wide Web

Tips On How To Get More Facebook Fans

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How to Get More Facebook Fans

Do you know How to Get More Facebook Fans?

Knowing how to get more Facebook Fans is essential for building a strong and interactive following these days. None of these tactics are easy or everybody would be doing them. Applying these methods effectively is easier said than done.

Here are some TIPS on How to Get More Facebook Fans

How To Get More Facebook Fans
1. Give people a reason to like your page. Are you offering some sort of discount or coupon if they like your page? Are you offering secret information that is only available if they like the page? Is there free software or the chance to win an iPad if they like your page? Whatever it may be, figure out a something good to offer a potential fan. If you don’t have a budget for free gifts then do some research and offer free information that could help them in some way. Everything is out there and all you need to do is package it nicely so that it attracts people to like your page.

2. Create targeted content. The best thing to do is to provide users with content that is interesting and inspiring. If they find your content under either of those categories they are much more likely to share it with friends. Having them share it is the best possible scenario. Make sure that once you’ve developed fans that you always provide consistent content. Don’t overload their news feeds with nonsensical posts that don’t related to your product or service. Posting 2-3 articles a day is plenty for people to chew on.

3. Joint ventures can also work in gaining followers. Reach out to other vendors in your field and offer them some free content to post on their Facebook fan page in the hopes that you could gain followers in return. If you are direct competition then asking them to post your pricing packages obviously won’t work. If you are providing content that is compelling to read then admins are much more likely to accept it. If you have a budget you can actually offer money to have them promote a post.

More Tips on How to Get More Facebook Fans…


4. There is always the good old Facebook ads. In Facebook’s opinion this is the best way to gain fans. Well no kidding, the money generated from the clicks is going directly into your pocket. While this option might help you in the short term it can be very costly in the long run. It’s a lot like Google’s adwords campaigns. It works, but its expensive and most people don’t have the budget to support this option.

5. Embed your fan page on your website. Facebook allows you to add like buttons to everything. If your website starts attracting visitors organically then people will naturally like your page without having to spend money or time on anything. This is one of the easiest most passive ways of Tips On how to get more Facebook fans but it comes at a much slow rate.

6. Another simple way to promote your fan page is via guest posts. If you know how to write or do guest posts, they usually always give you the option to have a back link to either your website or Facebook profile. Use this opportunity to link back to your Facebook fan page. If people find your posts compelling and interesting they will most likely become a fan of whatever you are trying to promote. This is a great method on how to get more Facebook fans!

7. One of the easiest ways is to simply buy fans from a provider like this site. Finding the right provider is essential to the success of building a following. This is by far and away the fastest way to grow your social community. How To Get More Facebook FansForget all the tactics and methods and put it in the hands of a professional. If you want to buy Facebook fans then check out the low monthly rates that this site provides. Take advantage of outsourcing this process while you sit back and watch your numbers grow exponentially.

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6 Great Tips How to Get More Twitter Followers

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How to Get More Twitter Followers

Do you know how to Get More Twitter Followers?

Knowing how to get more Twitter Followers is vital to building and developing your social media community. Having a high volume of followers will allow you to reach a much larger audience. So let’s break down some tips that’ll help you with this process.

Here are TIPS on How to Get More Twitter Followers

How to Get More Twitter Followers1. The follow back method is the most widely used tactic on twitter. The first step is to find followers in your niche. Go to one of your competitors twitter accounts and check out their followers. Proceed to follow around 500 of their followers and expect to get about 30% of them to follow you back. The trick is to follow people that will most likely be interested in what you have to offer. If not, you’ll get a much smaller percentage of them to follow you back. Be careful not to follow too many people at once or you’ll likely get banned or penalized. Usually bans are lifted after a couple days but if you continue to follow people aggressively they will ban your account for good. After following you’ll have to unfollow the people that aren’t following you. This tool will help. Usually you can get about 150-200 followers a day using this method if done correctly.

2. Tweet regularly. Consistency is the key when using trying to build a decent following. Go around and retweet useful things that you think others will like. Brand yourself as the authority of a specific niche and people will follow you religiously. It’s very easy to browse around twitter and go to different accounts to see which posts they are spreading. Either tweet the post from your account of simply retweet it so all your followers can see what you are spreading. Do not overdue it or you will lose everyone. There has to be a balance.

More Tips on How to Get More Twitter Followers


3. Offer something of value. Contests are always a win-win for everyone involved. At the end of the day you don’t need to give away a shiny new car to get peoples attention. Offer some sort of discount or coupon code that people can use to buy your services or goods. People love free stuff and nothing goes viral quicker than a unique giveaway. Once you pick a winner have them tweet about winning the prize then retweet the message so that your followers see that it’s legit. Most people don’t think of this but it will help establish credibility. The next time around, people will remember that its another way How to Get More Twitter Followers.

4. Photo and tag line are more important than you think. People tend to instantly judge your product or service within the first 5 seconds of visiting your page. It’s super important that you convey to them that you are a credible source for everything in your niche. You only get one chance to make a great first impression!

5. Don’t use an auto-responder. I used to use this on one of my accounts and I got countless negative messages about it. It’s very impersonal and makes people feel non-important. A better move would be to personal message the new follower with a custom message tailored to them. These can take time but in the end you’ll have a follower for life!How to Get More Twitter Followers

6. The easiest way How to Get More Twitter Followers is to simply buy twitter followers. Sit back and let the professionals at GetPopularFast do all the work and watch your numbers grow exponentially!

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